You know you cook great food. You love your customers. You’re happy with the amount of business you get during your busy periods. But somehow even at your busiest this isn’t translating into profit. You’re afraid of putting up prices in case a dish won’t sell. Undercharge and you’re out of pocket (and potentially devaluing your product). It’s frustrating isn’t it? Your numbers can be confusing, and maybe even a little scary.
It’s often the little tweaks to your costs and sales that can make the difference between a hefty loss, or a healthy profit. And let’s face it, whether you own or manage a restaurant, café, bar or hotel you are in business to make money.
But why waste time reinventing the wheel, when there are already tools available to help you monitor and control your costs and audit your standards
I’ve bundled together my 4 favourite tools to help you keep tabs on all these critical areas, so you can get onto the fun stuff of getting more (profitable) sales.
Wouldn’t it be great if your team were able to rectify the things that irritate your guests, before your guests see them?
It’s so often the attention to detail that gets missed and can have such an impact on your guests’ overall experience. Not just while they are staying with you, but before they even arrive.
Become your own hotel inspector, or train your staff to become your personal team of hotel inspectors giving you valuable and objective feedback where ever and whenever you want. How often do you put yourself in your customers’ shoes?
It’s these little details that make the difference to the customer experience, so in the checklist you’ll find not just the obvious, but some of the attention to detail that can so easily be missed.
And the great thing is, once you’ve introduced these details to your team it will be all the more easy to get them to maintain the standards you and your guests expect.
Learn the strategies and techniques you can apply on a day-to-day basis to drive up your customers’ spend per head and get your customers coming back time.
Here are 77 ways to boost sales and get more repeat bookings from your existing customers to generate more profit for your restaurant
Here are 57 ways to boost sales and get more repeat bookings from your existing customers to generate more profit for your hotel.
Get everything you need to run a successful promotion. This step by step programme will take you through the stages you need to complete to put together, cost and run a successful promotion that ticks all these boxes, to get you more sales, improve hotel occupancy, increase hotel revenue, and ultimately, hotel growth to make more profit for your hotel.
De-mystifying and explaining good sales, marketing, operations and training practices the Hotel Success Handbook is a guide for owners and managers of Hotels who want some new ideas, or a handy ‘checklist’ to run a marketing audit.
Gain access to a range of free articles and reports on a range of topics including planning, how to grow your business, customer service, how to get the best from your team.